The ‘Blue(y)print’ for how you market a brand beyond its offering
This children's cartoon shows how marketing can be done well, for real life.
7 min readApr 9, 2024
I think this is what you call the ‘Blue(y)print’ for how you market a brand beyond its offering. And no, you don’t need to have kids that watch ‘Bluey’ all day long to appreciate this.